Top 5 business startup mistakes

Owning a startup is good and challenging. Maintaining a startup is more challenging. Many new start-ups are successful but about 50 percent of them fail and only about a third of them survive 10 years or more.  What are the main reasons why startups fail? At the end of the day, it is usually not
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Why Digital Marketing is Important? For career guidance

Before getting into the implication of Digital Marketing, let’s make a clear picture of Digital Marketing in our minds. Two separate words, “Digital” Before getting into the implication of Digital Marketing, let’s make a clear picture of Digital Marketing in our minds. Two separate words, “Digital” and “Marketing” come together to constitute the term “Digital
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The Power of Advertisements

Advertising often gets referred to as the ‘nervous system’ of the business world. Beautiful, vibrant, bright advertisements find their way to every nook and corner of the markets and now have reached our web pages and browsers as well. The photos that pop-up while we shop online, or the YouTube videos that go on showering
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The Need to Brag Socially – Increasing Online Social Media Usage

We live in a world governed by trends. Almost nobody can imagine going a day without having a peek at the social media platforms. Evident as it is, social media platforms have become an unavoidable and indispensable part of our lives. It has changed the way we receive news, share what we are up to,
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