Red carpet fashion refers to the costumes worn on the red carpet at high-profile celebrity gala events such as award ceremonies and film premiers. Dresses worn for award events such as the Oscars and the Golden Globes are constantly undergoing intense media scrutiny worldwide, making the red carpets, an international product placement area of great importance to fashion designers. Other red-carpet events, such as the Vogue-hosted Met Ball, also have a major influence on the fashion community, beyond the attention given to prizes.

Strolling down the honorary pathway is huge cash for stars and the beauticians. Without a doubt, the wonder and allure of honorary path appearances are loved by us as a whole but these are never as simple as they appear. Truth be told, over the years, a few entertainers have been real to life about issues that go into the season of entertainment pageants. The term honorary pathway refers to the outfits worn on the carpet by the prominent big-names. They are a sort of celebration opportunity to purchase grant capabilities and movies. Reports need to reliably get an overall media review to honor occasions, making the floor coverings of the global item position territory essential for style planners.

Red-carpet style

Before the 1990s, many celebrities choose their own red-carpet outfits, with the Oscars remembered for some excellent and quirky outfit options, including ripped jeans, sequin jumpsuits, and even Indian headdresses. For ceremonies such as the Golden Globes, with many nominees showing up comfortably dressed, it was unusual to see a celebrity dress up formally until the late 1990s.

It was described as a game-changer that set the standard for Golden Globe red carpet style when Halle Berry came to the 2000 ceremony in a glamorous white Valentino dress, and according to Phillip Bloch, her stylist at the time, “began the time when a dress could actually make a career.” The increasing reliance on fashion stylists was something that had emerged since the 1990s, leading to critical criteria. The stylist’s job is to try to ensure that the customer only gets good attention for her appearance and is not included on ‘worst-dressed’ lists.

“In 2004, The New York Times reported that the wider array of potential candidates from the ‘young, hipper’ worlds, both television and film, offered designers a further chance to see their artwork displayed on the red carpet, questioning, Does the glamour of the Golden Globes snatch the scene from Oscar? Unlike the Oscars, candidates are less pressured to pick an expensive, exclusive, high couture robe, often easier for designers, for the Golden Globes and other ceremonies to sell samples from their new ready-to-wear collections. One of the most commonly reported and spoken-about red-carpet gowns was a ready-to-wear green Versace gown worn by Jennifer Lopez at the 42nd Grammy Awards ceremony on February 23, 2000.

Publicity

It is quite important for a designer to have a dress displayed on the red carpet, particularly one that attracts attention from the media, with Carmen Marc Valvo saying in 2000: It’s worth a lot to have a dollar return from seeing any star shot in your outfit, rather than a five-page spread in Vogue or Harper’s Bazaar that only appears once. In newspapers and magazines around the country and across the world, the same picture can be constantly blasted. It’s worth hundreds of thousands of bucks. Designer Ben de Lisi said a year after Kate Winslet wore one of his dresses at the 2002 Oscars, “Maybe I can’t quantify how much advertising I got from that or how much money I made. And now, they use the image of her in the dress every time anyone writes about her, and so it just goes on and on”.

This approach is not without risk, as a designer can spend significant work and time creating a unique dress (which could cost up to $100,000) for a celebrity, only to waste their investment when the star decides to wear the dress of someone else at the last moment. Particularly high-profile celebrities are often loaned dresses for the ceremony by several different designers.

Media

In dedicated programs such as Life From the Red Carpet and news reports such as those from BBC News, fashion commentary often forms a key part of the reporting of red-carpet events. Looks seen on the red carpet, such as Fashion Police, are often frequently used in fashion TV programmes. Joan Rivers and her daughter Melissa presented television reviews of red carpet fashions at various ceremonies, including the Academy Awards, the Golden Globes, and the Emmy Awards, until they retired in 2011. Joan Rivers was replaced by Lisa Rinna in August 2007 as the host for the red carpet coverage of the TV Guide Network.

Fashion Do’s and Don’ts

Fashion do’s and don’t lists are always published by the media, and the red carpet is often where they get most of their inspiration. Before putting together these lists, fashion bloggers, as well as the general public, spend a considerable amount of time analyzing red carpet images. Although most of the general public does not go out and buy a copy of a dress that has been seen on the red carpet, these lists typically philter down to the masses, affecting the style choices of many subconsciously.

The red carpet did not always require formal dress, and it was once known that red carpet fashion was quite eccentric. Before the 1990s, celebrities chose their own red carpet outfits, and these could consist of anything from torn denim to sequined jumpsuits. It is, however, the glamour of today’s red carpet that helps it to have such an influence on everyday life, from highlighting young designers to subconsciously influencing the masses’ style choices. Nevertheless, with today’s increasing number of red carpet events and lot of attention given to it, the trend seems going away no time soon.

More on fashion, here.

Source Information – Wikipedia/nbcnewyork